Brows by Cher is a luxury brow studio based in Ottawa. The studio needed to expand its marketing collateral to re-establish visibility and attract clients in a competitive new market. The objective was to design polished, new materials including brochures, social media templates, and digital ads that seamlessly aligned with their established brand guidelines and existing website style.
CORE is a subscription-based supplement brand designed to streamline and simplify daily health routines. The concept for CORE was born out of a personal frustration with the supplement industry: daily health routines usually result in a cluttered desk full of mismatched, ugly bottles. The market is saturated with visual noise, long ingredient lists, and confusing promises that overwhelm consumers.
Art Vancouver is a magazine project focused on a bold and clean visual style. The goal was to remove extra clutter and use simple layouts. It features a strong color palette of bright red, white, and black to make the content stand out.
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