Pravia is a modern peanut butter brand developed as a branding and packaging project for a health-conscious, urban audience. The goal was to create a bold and approachable identity that highlights premium ingredients and freedom of choice. The project involved logo and visual system development, label and box packaging design, and mockups for digital and outdoor applications, ad campaign and landing page demonstrating how a cohesive brand can translate across retail and promotional environments.
City of Frames is an editorial design project inspired by the streets and everyday places of Vancouver. The book captures urban life through photography, structured grid systems, and strong typographic hierarchy. Each spread was designed to create a visual rhythm that guides the reader through the city, turning familiar locations into a curated narrative and showcasing skills in layout, sequencing, and visual storytelling.
Ascinta Technologies is a medical technology company specializing in AI-driven nuclear imaging and theranostics. This project focused on refining their visual identity to better reflect innovation and clinical reliability. The work included logo refinement and vectorization, development of a new color palette and brand guide, and the design of business cards, letterhead, and presentation templates. Website redesign concepts and conference materials such as brochures and banners were also created to support consistent communication across digital and print platforms.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
